CAR DEALER WEBSITE – LANCE AUTO, LONDON (UK)
A sleek, user-friendly online presence for a trusted car sales company.
- CLIENT Louie Mason
- YEAR 2025
- CATEGORY Website Development

RESEARCH
Understanding the Market and Customer Needs
- Understanding the market and customer needs.
- Analyzed local London car dealership websites and competitors.
- Identified key customer expectations: easy vehicle browsing, clear contact info, financing options, and trust signals.
- Gathered Lasantha’s branding preferences and car inventory details.
CONCEPT
Building a Clear and Compelling Digital Showroom
- Building a clear and compelling digital showroom.
- Developed site structure: homepage, inventory listings, individual car pages, about, contact, and financing info.
- Focused on clean navigation, quick call-to-actions, and responsive design for mobile and desktop users.
- Planned integration of contact forms, WhatsApp chat, and Google Maps for easy dealership location.
DESIGN
Modern, Professional, and Trustworthy
- Modern, professional, and trustworthy.
- Created a visual style that reflects Lasantha’s brand personality and appeals to London buyers.
- Designed homepage banners, inventory galleries, and clear CTA buttons.
- Ensured color scheme and typography enhance readability and user engagement.
DEVELOPMENT
Seamless Performance Across Devices
- Seamless performance across devices.
- Built a responsive website optimized for speed and usability.
- Implemented easy-to-update inventory management system for Lasantha.
- Integrated contact forms, live chat options, and location maps.
- Tested cross-browser compatibility and mobile responsiveness.
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